THE ALICE WORLD

Illustrative editorial image: an ivory couture gown with a sweeping train in a palazzo bathed in warm light

BRIDAL & EVENING COUTURE

Some moments
deserve
forever.

Wedding and evening dresses.
For the joy of being you.

Atelier and showroom in Bucharest since 2011 · Calea Moșilor 100★ 4.6 · 126 Google reviews

Scroll to discover

A story written in silk.

EDITORIAL / 01

THE ART
OF BECOMING

A dress begins with a dream.
And comes to life with you.

There is a moment when everything falls into place. The line of the shoulders. The way the fabric moves. The feeling in the mirror. At Alice Design, everything is about that moment.

The atelier’s story

THE ALICE WORLD

Two worlds.
One signature.

For promises.
For entrances.
For you.

REAL BRIDES · REAL WORK

True stories,
from the atelier.

More than 300 photographs of our brides and clients
and pieces made in our atelier on Calea Moșilor.

An Alice Design bride in a wedding dress made in our Bucharest atelier An Alice Design bride in a wedding dress made in our Bucharest atelier An Alice Design bride in a wedding dress made in our Bucharest atelier An Alice Design bride in a wedding dress made in our Bucharest atelier An Alice Design bride in a wedding dress made in our Bucharest atelier An Alice Design bride in a wedding dress made in our Bucharest atelier
Bridal atelier in Bucharest: a hand-embroidered bodice with pearls and crystals – Alice Design Bridal atelier in Bucharest: fitting alterations on a lace mermaid wedding dress with our seamstress – Alice Design Evening wear atelier in Bucharest: hand-worked floral embroidery on a red evening dress – Alice Design
4,6 126 reviews on Google Read them on Google
  • ★★★★★

    Un loc minunat, gama diversa de rochii, accesorii , cred ca aproape tot ce ai nevoie pentru a completa o rochie de mireasa. Modele de rochii si din anii trecuți si foarte multe din colecția actuala. Personal călduros si pregătit. Recomand cu încredere . Sun…

    Corina Comanici · a week ago · Google

  • ★★★★★

    Rochii foarte frumoase la un pret extrem de bun. Doamnele au avut o atitudine impecabila - m-au ajutat si m-au sfatuit pe tot parcursul vizitei.Va multumesc!!

    Mihaela Cristina · a month ago · Google

  • ★★★★★

    Am fost in acest atelier pentru un retus la rochia de mireasa a fiicei mele. Personal foarte atent la detalii si amabil.Rochia a fost modificata exact cum am cerut si a fost gata la data stabilită. Multumim Alice Design!

    Ștefania Urse · 2 months ago · Google

Illustrative editorial image: hands working floral details and pearls onto a bodiceTHE INTIMACY OF COUTURE

INSIDE THE ATELIER

Beauty
lives
in the details.

A fold placed just so. A texture that catches the light. A detail you only notice up close.

The Alice world is an invitation to look beyond the dress, towards the way it makes you feel.

Discover the Alice atelier

Wedding dress alterationsEvening dress alterations

ALICE DESIGN / EDITORIAL

VOL. 01

Poems
in silk.

Sculptural volumes. Soft light.
A new way of seeing romance.

Explore the collections An Alice Design story.
Illustrative editorial image: ivory silk, sculptural volumes and cinematic lightCREATIVE DIRECTION — ILLUSTRATIVE IMAGE
BRIDALCOUTUREALICE

LOOK CLOSER

Everything feels
different.

Textures. Gestures. Light.
The beauty between frames.

01 Delicate, at every touch.
02 Light has a story of its own.
03 Beauty, seen up close.

THE ALICE EXPERIENCE

From the first dream
to the first fitting.

A moment just for you. A conversation about what you are dreaming of. And the joy of discovering what suits you.

01

We get to know you.

We talk about the occasion, your inspiration and how you want to feel.

02

You find your silhouette.

At the fitting, fabrics and lines start to make sense. In front of the mirror, the choice becomes personal.

03

We look at the details.

Together we explore what turns a dress into an entrance that feels like you: alterations, fabrics, or a dress made to order in our atelier.

Book your first appointment

YOUR STORY BEGINS HERE

Let’s find the dress
that feels like you.

Welcome to the Alice world.

Book a fitting With love, Alice.

AN APPOINTMENT IN THE ALICE WORLD

The first step
towards your dress.

Tell us what you have in mind. Everything else begins with a conversation.

Choose a day and time that suit you, and the atelier will call you to confirm the appointment. A fitting lasts about 30 minutes. Opening hours: Monday – Friday 09:00 – 16:00, Saturday 10:00 – 15:00 (Bucharest time). Your details are used only for this appointment.

Form not working? Call us or message us on WhatsApp during opening hours: Monday to Friday 9:00–16:00, Saturday 10:00–15:00.

Call: 0763 999 950 Message on WhatsApp

For example: Love 300, Amour 25, lace, empire, green, cape.

Message us on WhatsApp